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New Season, New Look

08/27/2012, 2:31pm CDT
By MHJ Staff

With training camp approaching, Elite League unveils new uniforms

With the new season on the horizon, the Upper Midwest High School Elite League set off some fireworks by releasing their new-look uniforms, bearing the names of local and national sponsors.

Take a look.

From the Elite League:

The new designs, put together by Gemini, take advantage of a model developed by European teams to increase league sponsorship.
 
"We've been discussing (this) for a few years because in order for us to generate more substantial sponsorship revenue we need to develop inventory that was going to be attractive to corporate Minnesota," said Elite League Marketing Specialist Robert Fallen.

Stay updated with all Elite League happenings at  hselitehockey.com. The season kicks off with six games on Sept. 8 at Fogarty Arena in Blaine.

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